
Samsung is gearing up to refresh its Bluetooth tracker lineup, and the upcoming Galaxy SmartTag3 is already making waves online. Following the original Galaxy SmartTag (2021) and the SmartTag2 (2023), the third generation is expected to arrive with a notable design overhaul. Leaked illustrations suggest a departure from the previous keychain-style look, introducing a squircle-shaped body that could redefine how you attach the tracker to your everyday items.
The most striking change is the absence of a built-in lanyard hole. Instead, the SmartTag3 appears to rely on separate cases or accessories for attachment. This could be a deliberate move to encourage ecosystem sales or simply a design choice to make the device more compact. Either way, it’s a significant shift from the looped design of its predecessor, which many users found convenient for slipping onto keys or bags.
Another familiar element is the central button, reminiscent of the original SmartTag. This button is likely to serve multiple functions, including triggering your Galaxy phone to ring when you’ve misplaced it. The leaked visuals hint at a clean, minimalist front face, with the button sitting flush against the surface. While the exact button functionality remains speculative, it’s safe to assume that Samsung will integrate it deeply with SmartThings Find, allowing for precise location tracking and even remote camera activation on compatible Galaxy devices.
A New Shape, New Possibilities
The squircle design isn’t just about aesthetics; it could have practical implications. A more rounded, pill-like shape might make the SmartTag3 easier to slide into tight pockets or wallets. However, without a lanyard hole, you’ll need to think creatively about how to keep it attached. Third-party accessory makers will likely step in with adhesive mounts, keyring holders, and even pet collar clips. Samsung might also release its own line of official cases, possibly with different colors or materials to match your style.
Why the Design Change?
There are a few theories behind this shift. First, a squircle shape could house a larger battery or more advanced components, such as a UWB (Ultra-Wideband) chip with improved range. Second, removing the lanyard hole simplifies manufacturing and reduces potential weak points. Third, it could be a strategic move to differentiate the SmartTag3 from competitors like Apple’s AirTag or Tile trackers, which have distinct shapes. Whatever the reason, the new form factor is bound to spark conversation among Samsung fans.
What to Expect from the SmartTag3’s Features
While the leaked images focus on the exterior, the internals are where the real upgrades likely lie. The SmartTag2 already supported both Bluetooth LE and UWB, enabling precise finding with AR-based guidance on compatible Galaxy phones. The SmartTag3 is expected to build on this foundation, possibly with a longer battery life, improved water resistance, and deeper integration with SmartThings.
Enhanced Tracking and Connectivity
One of the most anticipated features is the use of UWB technology for more accurate location tracking. With UWB, your phone can display an arrow pointing toward the tag, making it easier to locate items in cluttered spaces. The SmartTag3 might also support a wider range of Bluetooth frequencies, ensuring stable connections even in crowded environments. Additionally, Samsung could introduce a community-finding network, similar to Apple’s Find My network, where other Galaxy devices help locate your tag anonymously.
Battery Life and Durability
Battery life is always a concern with trackers. The SmartTag2 boasted up to 500 days on a single coin-cell battery, and the SmartTag3 should at least match that, if not exceed it. The new shape might allow for a slightly larger battery, but it’s more likely that Samsung will optimize power consumption through a newer chipset. Durability is another area of focus; an IP67 or higher rating would make the tag resistant to dust and water, ensuring it survives accidental splashes or drops.
Compatibility with Galaxy Ecosystem
The SmartTag3 will undoubtedly be a key component of Samsung’s SmartThings ecosystem. If you own a Galaxy phone, tablet, or even a smart TV, the tag will sync seamlessly with your devices. You’ll be able to use the SmartThings Find app to view the tag’s last known location on a map, or trigger a sound to help you locate it. For those with a Galaxy Watch, there might even be a quick action to ring the tag from your wrist.
Integration with SmartThings Find
SmartThings Find is Samsung’s answer to device tracking. It uses a combination of Bluetooth, UWB, and even GPS data from nearby devices to pinpoint your tag’s location. With the SmartTag3, you can expect this experience to be more refined. The app might offer a new interface, with larger icons and faster response times. There’s also speculation about offline finding, where the tag broadcasts a secure Bluetooth signal that other Galaxy devices can pick up, even if the tag itself is out of your phone’s range.
Release Date and Pricing Speculation
Given that the SmartTag2 launched in October 2023, a successor in late 2025 or early 2026 seems plausible. The leaked illustrations suggest that development is well underway, and Samsung might unveil the SmartTag3 alongside its next Galaxy Unpacked event. Pricing is expected to remain competitive, likely in the $30-$40 range for a single tag, with multi-packs offering a slight discount. Samsung often bundles accessories during pre-order periods, so early adopters might snag a case or a two-pack at a reduced price.
Will It Support Matter or Other Standards?
There’s growing interest in cross-platform tracking standards. Apple and Google have announced support for the Find My Device network, and Samsung has been a part of the SmartThings ecosystem. The SmartTag3 might adopt the Matter standard for smart home compatibility, allowing it to interact with non-Samsung devices. However, this is speculative; Samsung has historically kept its trackers within its own ecosystem, and opening up could dilute the SmartThings experience. For now, expect the SmartTag3 to work best with Galaxy phones, but with possible limited support for Android devices via the SmartThings app.
Comparison with Competitors
The tracker market is crowded, with Apple’s AirTag, Tile’s various models, and even Chipolo offering alternatives. The SmartTag3’s main advantage is its deep integration with Samsung’s hardware and software. For example, you can use the tag to control smart home scenes, like turning on lights when you arrive home, or to trigger a camera shutter on your Galaxy phone. These features are less seamless on other platforms. On the downside, the lack of a lanyard hole might be a dealbreaker for some, but it’s a minor issue if third-party accessories are readily available.
Privacy and Security Considerations
With any tracker, privacy is a concern. Samsung has implemented anti-stalking measures in the past, such as alerting users when an unknown tag is following them. The SmartTag3 is likely to include similar features, possibly with more robust detection algorithms. You’ll be able to see a history of locations where the tag has been, and you can share access with family members. Samsung’s Knox security platform will also play a role, ensuring that the tag’s data is encrypted and only accessible by authorized users.
Final Thoughts on the Galaxy SmartTag3
The Galaxy SmartTag3 is shaping up to be a worthy successor, with a fresh design and expected feature upgrades. While the removal of the lanyard hole might be controversial, it opens the door for more versatile attachment options. If you’re invested in the Samsung ecosystem, this tracker will likely be an indispensable tool for keeping tabs on your belongings. Keep an eye out for official announcements, as the leaked images suggest a launch is not too far away.

