
The wait is finally over for Google fans in the UK. The Pixel 11 series, which opened for pre-orders just last week, is now officially in stock and ready to ship from Amazon UK. This launch comes with some attractive extras, even though the phones themselves haven’t seen a price drop. If you’re holding an older device, you can take advantage of a generous trade-in bonus, plus an additional £100 credit to spend on other Google products. That’s a solid way to soften the blow of a flagship purchase.
But the deals don’t stop there. Samsung’s latest Galaxy foldables and the entire Galaxy S26 lineup are also seeing significant price cuts this week. Whether you’re team Pixel or team Galaxy, there’s plenty to consider. Let’s break down every offer, what you need to know, and how to get the best value for your money.
Google Pixel 11 series: Now available with trade-in perks
The Pixel 11, Pixel 11 Pro, and Pixel 11 Pro XL are now officially on sale at Amazon UK. While the retail prices remain the same as at pre-order, the real value lies in the promotional incentives. For a limited time, anyone trading in a compatible used smartphone can receive an additional £100 trade-in bonus on top of the standard trade-in value. That could mean hundreds of pounds off the final price, depending on what you’re sending in.
On top of that, every buyer gets a £100 voucher to use on other Google merchandise. That includes accessories like the Pixel Buds, Pixel Watch, or even a Nest smart speaker. It’s a nice way to build out your ecosystem without spending extra.
Which Pixel 11 models are included?
All three models in the series are part of this promotion:
- Google Pixel 11 – the standard model with a 6.3-inch display and dual camera setup.
- Google Pixel 11 Pro – featuring a telephoto lens and a slightly larger battery.
- Google Pixel 11 Pro XL – the biggest screen, highest resolution, and fastest charging.
All versions come with the new Tensor G5 chip, which promises improved AI processing and better battery efficiency. Early reviews praise the camera system, especially in low light, and the clean Android experience is a big draw for many.
How the trade-in bonus works
The trade-in process is straightforward. When you add a Pixel 11 to your cart on Amazon UK, you’ll see an option to trade in your current phone. You’ll answer a few questions about its condition, and Amazon will provide an instant estimate. Once you send in your device, the value is credited to your account. The £100 bonus is applied automatically to qualifying trades.
It’s worth noting that the bonus applies to a wide range of phones, not just recent flagships. Even older models like the Pixel 5 or Galaxy S20 can qualify, though the base trade-in value will be lower. Still, every little bit helps.
Samsung Galaxy S26 series: Big discounts this week
Samsung fans are in luck too. The entire Galaxy S26 lineup, including the S26, S26+, and S26 Ultra, has received official price cuts at major UK retailers. These aren’t small reductions either – we’re seeing discounts of up to £150 on select models.
The Galaxy S26 series launched earlier this year with the new Exynos 2600 chip in some regions and Snapdragon 8 Gen 4 in others. The cameras remain best-in-class, especially on the Ultra model with its 200MP main sensor and improved periscope zoom. The displays are brighter than ever, and battery life has been a highlight in most reviews.
Galaxy S26 deals at a glance
- Galaxy S26 – now £100 off, bringing the price down to £749.
- Galaxy S26+ – discounted by £120, now £879.
- Galaxy S26 Ultra – the biggest cut, £150 off, now £1,149.
These prices are available at Amazon UK, Samsung’s official store, and several other electronics retailers. If you’re willing to buy a carrier-locked version, you might find even better deals through EE, Vodafone, or O2, especially with trade-in offers.
Is the S26 Ultra worth the upgrade?
If you’re coming from an S23 Ultra or older, the S26 Ultra is a noticeable step up. The new 50MP ultrawide sensor captures more detail, and the 5x telephoto lens now supports 200MP cropping for surprisingly sharp zoom shots. The titanium frame feels premium, and the S Pen is still included, which is a rarity in 2026.
For those on the standard S26, the smaller form factor and improved thermals make it a great daily driver. The battery lasts a full day with heavy use, and the charging speed has finally caught up to competitors at 45W.
Samsung Galaxy Z Fold 7 and Z Flip 7: Price cuts on foldables
Samsung’s latest foldables are also part of this week’s deals. The Galaxy Z Fold 7 and Z Flip 7 have seen price reductions of up to £200, making them more accessible than ever. The Fold 7, with its larger 8-inch inner display and thinner design, is now available for £1,499, down from £1,699. The Flip 7 has dropped to £899, a £150 saving.
These discounts are particularly interesting because foldables typically hold their value well, but Samsung has been aggressive with promotions recently to compete with new entries from Google and OnePlus.
What’s new in the Z Fold 7?
The Z Fold 7 features a redesigned hinge that allows it to fold completely flat. The crease is less noticeable than before, and the outer display is now 6.5 inches, making it usable without unfolding. The camera system has been upgraded to match the S26 series, which was a common complaint with previous Folds.
Battery life is still the weak point, but with the Snapdragon 8 Gen 4’s efficiency, most users will get through a full day. The S Pen support remains, though you’ll still need to buy the stylus separately.
Z Flip 7: A compact foldable with a bigger cover screen
The Z Flip 7’s main upgrade is the 3.9-inch cover display, which now supports full apps. You can reply to messages, check maps, and even watch videos without opening the phone. The main 6.7-inch screen is bright and vibrant, and the new 50MP camera takes solid photos in all conditions.
At £899, it’s a compelling option for those who want a compact phone with a fun factor. The discounts make it even more tempting.
Other notable deals this week
While the Pixel and Samsung phones are the headline acts, there are a few other offers worth mentioning. The OnePlus 13 is seeing a £50 discount, bringing it to £799, and the Xiaomi 15 Pro has dropped to £899 with a free smartwatch included. If you’re on a budget, the Nothing Phone (3) is available for £499, which is a great price for the specs.
For those interested in accessories, Amazon UK is also running deals on phone cases, chargers, and earbuds. You can often bundle these with your new phone and save even more.
How to get the best deal: Tips and tricks
Getting the best price requires a bit of strategy. Here are some tips to maximize your savings:
- Check trade-in values first – Even if your phone is old, the trade-in bonus can be substantial. Compare Amazon’s offer with Samsung’s official trade-in program.
- Look for student discounts – Many retailers offer 10-15% off for students, which can stack with these deals.
- Use price tracking tools – Sites like CamelCamelCamel can alert you to price drops on Amazon.
- Consider refurbished – If you’re not set on a new device, certified refurbished models from the previous generation are often half the price.
- Wait for the right moment – Deals like these tend to appear around bank holidays or product launches. If you’re not in a hurry, waiting a few weeks could save you more.
Should you buy now or wait?
That’s the million-dollar question. For the Pixel 11, the trade-in bonus and £100 credit are likely to stick around for a few weeks, but they won’t last forever. If you have a phone to trade in, it’s a good time to jump in.
For Samsung phones, the discounts are already significant, but there’s always a chance they’ll go lower during Black Friday or Cyber Monday. However, if you need a new phone now, the current prices are fair, and you’ll get months of use out of them before any potential future drops.
Ultimately, it comes down to your personal situation. If your current phone is struggling or broken, don’t wait. If you’re just looking for an upgrade, keep an eye on these deals and pounce when the price feels right.
Final thoughts on this week’s phone deals
This is an exciting week for smartphone shoppers in the UK. The Pixel 11 series is finally in stock, and the trade-in bonus makes it a smart purchase for those looking to switch. Meanwhile, Samsung’s aggressive pricing on the S26 series and foldables gives Android fans plenty of options.
Remember to read the fine print on any deal, especially regarding trade-in conditions and delivery times. And don’t forget to check if you’re eligible for the £100 Google credit – it’s a nice bonus that can offset the cost of accessories.
Whether you’re upgrading for the camera, the battery, or just because you want something new, this week’s deals offer something for everyone. Happy shopping!

